Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Part 1 Introduction and Overview
Chp. 1 Globalization
Part 2 County Factors
Chp. 2 National Differences in Political Economy
Chp. 3 Differences in Culture
Chp. 4 Ethics in International Business
Cases: Nike: The Sweatshop Debate
Qualcomm's Chinese Odyssey
Etch-a-Sketch Ethics
Part 3 The Global Trader and Investment Environment
Chp. 5 International Trade Theory
Chp. 6 The Political Economy of International Trade
Chp. 7 Foreign Direct Investment
Chp. 8 The Political Economy of Foreign Direct Investment
Chp. 9 Regional Economic Integration
Cases: Agricultural Subsidies and Development
Boeing versus Airbus: Two Decades of Trade Disputes
The Politics of Trade in Steel
Dixon Ticonderoga: Victim of Globalization?
Drug Development in the European Union
Part 4 The Global Monetary System
Chp. 10 The Foreign Exchange Market
Chp. 11 The International Monetary System
Cases: The Tragedy of the Congo
The Russian Ruble Crisis and Its Aftermath
Part 5 The Strategy and Structure of International Business
Chp. 12 The Strategy of International Business
Chp. 13 The Organization Of International Business
Chp. 14 Entry Strategy and Strategic Alliances
Cases: 3M in the New Millennium: Innovations and Globalization
Restructuring Exide
Toyata; The Rise of a Global Corporation
Part 6 Business Operations
Chp. 15 Exporting, Importing, and Countertrade
Chp. 16 Global Production, Outsourcing, and logistics
Chp. 17 Global Marketing and R&D
Chp. 18 Global Human Resource Management
Chp. 19 Accounting in the International Business
Chp. 20 Financial Management in the International Business
Cases: Procter & Gamble in Japan
Merrill Lynch in Japan
Starbucks Corporation: Competing in a Global Market
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
EUR 6,12
In U.S.A.
Descrizione libro Hardcover. Condizione: New. 6th Edition. Still in Shrinkwrap Multiple copies available this title. Quantity Available: 12. ISBN: 0073260711. ISBN/EAN: 9780073260716. Pictures of this item not already displayed here available upon request. Inventory No: 1560782326. Codice articolo 1560782326
Descrizione libro Hardcover. Condizione: New. Codice articolo 0073260711-11-14962302