BrewDog's co-founder James Watt offers a business bible for a new generation. It's anarchic. It's irreverent. It's passionate. It's BrewDog.
Don't waste your time on bullshit business plans. Forget sales. Ignore advice. Put everything on the line for what you believe in.
These mantras have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.
Founded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft beer revolution, rewritten the record books and inadvertently forged a whole new approach to business.
In BUSINESS FOR PUNKS, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.
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Descrizione libro Condizione: New. Codice articolo 26679581-n
Descrizione libro paperback. Condizione: New. New. Codice articolo 27-02805
Descrizione libro Paperback. Condizione: new. Paperback. Anarchic. Irreverent. Passionate. The business bible for a new generation.Don't waste your time on bullshit business plans. Forget sales. Put everything on the line for what you believe in.These mantras have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.Founded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft beer revolution, rewritten the record books and inadvertently forged a whole new approach to business.In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780241290118
Descrizione libro Condizione: New. pp. 256. Codice articolo 372148767
Descrizione libro paperback. Condizione: New. Language: ENG. Codice articolo 9780241290118
Descrizione libro Softcover. Condizione: New. BRAND NEW, Exactly same ISBN as listed, Please double check ISBN carefully before ordering. Codice articolo DADAX0241290112
Descrizione libro Soft Cover. Condizione: new. Codice articolo 9780241290118
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Descrizione libro Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days. Codice articolo B9780241290118
Descrizione libro Condizione: New. Num Pages: 256 pages. BIC Classification: KJC; KJH. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 133 x 198 x 23. Weight in Grams: 414. . 2016. Paperback. . . . . Codice articolo V9780241290118