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Spese di spedizione:
EUR 2,44
In U.S.A.
Descrizione libro Condizione: New. Codice articolo 18809499-n
Descrizione libro Soft Cover. Condizione: new. Codice articolo 9780307739773
Descrizione libro Paperback. Condizione: New. Brand New Book. Codice articolo 49622
Descrizione libro Condizione: New. Brand New. Codice articolo 9780307739773
Descrizione libro Condizione: New. Book is in NEW condition. 0.53. Codice articolo 0307739775-2-1
Descrizione libro Condizione: New. New! This book is in the same immaculate condition as when it was published 0.53. Codice articolo 353-0307739775-new
Descrizione libro Paperback. Condizione: new. Paperback. How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track. On the Internet, information wants to be free. This memorable phrase shaped the online business model, but it is now driving the media companies on whom the digital industry feeds out of business. Today, newspaper stocks have fallen to all-time lows as papers are pressured to give away content, music sales have fallen by more than half since file sharing became common, TV ratings are plummeting as viewership migrates online, and publishers face off against Amazon over the price of digital books. In Free Ride, Robert Levine narrates an epic tale of value destruction that moves from the corridors of Congress, where the law was passed that legalized YouTube, to the dorm room of Shawn Fanning, the founder of Napster; from the bargain-pricing dramas involving iTunes and Kindle to Googles fateful decision to digitize first and ask questions later. Levine charts how the media industry lost control of its destiny and suggests innovative ways it can resist the pull of zero. Fearless in its reporting and analysis, Free Ride is the business history of the decade and a much-needed call to action. Originally published in hardcover: [New York]: Doubleday, 2011. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780307739773
Descrizione libro Condizione: New. pp. 320. Codice articolo 2654398356
Descrizione libro Condizione: New. . Codice articolo 52GZZZ01L3QF_ns
Descrizione libro Condizione: New. Codice articolo V9780307739773