How to Win Friends and Influence People in the Digital Age - Rilegato

I loved it because some of the best tips are also the simplest, such as, if you want to make a good first impression, use someone s name when talking to them --Zest magazine

Dale Carnegie's common-sense approach to communicating has endured for a century, touching millions and millions of readers and students. The only diploma that hangs in Warren Buffett's office is his certificate from Dale Carnegie Training. Lee Iacocca credits Carnegie for giving him the courage to speak in public. "Dilbert" creator Scott Adams called Carnegie's teachings "life-changing." And noted literary critic Jonathan Yardley included Carnegie's How to Win Friends & Influence People on a list of the "Ten Books That Shaped the American Character," along with works by Ernest Hemingway and Walt Whitman.
That landmark book is a classic, considered the most successful and most trusted motivational book of all time. It has sold over 30 million copies throughout the world, and to read it anew or for the first time is to encounter storytelling and insight into human nature that has never been matched again.
In today's world, where more and more of our communication takes place across wires and screens, Carnegie's lessons have not only lasted-but become all the more critical. Though he never could have predicted technology's trajectory, Carnegie proves a wise and helpful teacher in this digital landscape. To demonstrate the many ways his lessons remain relevant, Dale Carnegie and Associates, Inc. has re-imagined his prescriptions and his advice for this difficult digital age. We may communicate today with different tools and with greater speed, but Carnegie's advice on how to communicate, lead, and work efficiently remain priceless across the ages.