The business world is moving away from “belly to belly” interactions and traditional advertising.The Conversion Code is a step-by-step blueprint for capturing Internet leads,converting them into appointments and closing prospects into sales. It will teach readers to generate thousands of leads from social media and turn those into closed sales. Much of the sales and marketing advice of yesterday does not apply today’s techsavvy, mobilefirst, social media addicted consumers.
Instead, companies are being forced to engage with their prospective customer’s first online; using social media, mobile apps, blogs and live chat, before ever meeting in-person.
No matter what product the company is selling or what industry the company is in, reading this book will increase volume and quality of Internet leads and closed sales.
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CHRIS SMITH is the co-founder of Curaytor, a social media, digital marketing, and sales coaching company that helps businesses grow faster. In less than three years, he used The Conversion Code to grow Curaytor to over $5 million in annual, recurring revenue, without raising any venture capital. Prior, Chris worked for two billionaires, a near billion dollar publicly traded company and a startup that was acquired for $108 million. He speaks live in front of more than 50,000 people a year.
In The Conversion Code you will learn a step-by-step system for capturing and converting online leads into closed sales at the highest rate possible.Today's consumers are savvy, and they have more options than ever before. The same is true for salespeople and marketers. The ability to generate qualified leads and hyper-personalize the sales experience is unprecedented because of the Internet.
That's where this marketing guide stands apart from every other resource?it's written by an award-winning salesman who knows how to close deals over the phone the same day. Getting a person's name and email address is one thing, but getting their credit card number takes the practical blueprint inside detailing specifically what to say and when to say it?right down to the most successful tone to use?so you can consistently convince people to buy from you. But, before that, there needs to be someone to call, which is why two-thirds of this book spells out exactly how to generate profitable Internet leads?at a low cost per click, lead, and acquisition?and how to use technology, people, and marketing automation to turn those leads into an endless supply of quality appointments for your sales team.
If you're interested in making more money, you won't put this book down because it's so easy to quickly find the authoritative guidance you need to get results. Do you need to generate more Internet leads, need help turning leads into sales appointments, or help closing over the phone? The "How To Crack The Conversion Code" chapter tells you where to go for concrete solutions to each of those problems. This hands-on resource becomes more valuable the more you use it because of such game-changing features as:
Selling in the digital age is easy when you have The Conversion Code.
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