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LEAN APPLICATIONS IN SALES: How a Sales Manager Applied Lean Tools to Sales Processes and Exceeded His Goals - Brossura
Over the last decade lean methods and tools have helped manufacturing organizations improve their productivity levels significantly by focusing on data, systematic elimination of waste and improvement of flow. Today many non-manufacturing organizations are applying the powerful process improvement methods and tools employed with Lean techniques. Organizations in healthcare, education, government, hospitality, and other services are applying the improvement tools with growing levels of success. Sales people around the world have watched their organizations improve their core value added processes, and yet they have not fully engaged or embraced the use of Lean tools in their sales processes. This book illustrates lean methods and tools applications applied to a full range of sales organizations and processes. By covering these tools in various sales environments in a story book format, sales team leaders can begin to understand how these methods and tools can be applied in their organizations to drive to sales identify and reduce waste, improve performance, and speed delivery.
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L'autore:
Dr. Jaideep Motwani is Chair and Professor of Management at the Seidman College of Business, Grand Valley State University since 2000. He also served as the E. Seidman Endowed Chair of Management from 2000 to 2002. He received his PhD in operations management from University of North Texas, and has co-authored more than 15 books and more than 175 articles on Lean, quality management, customer service, and much more. He has taught and conducted research seminars in major universities in Canada, China, Costa Rica, Hong Kong, India, France, Germany, Thailand, and the United Kingdom.
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- EditoreMcGraw Hill / Europe, Middle East & Africa
- Data di pubblicazione2014
- ISBN 10 1606497669
- ISBN 13 9781606497661
- RilegaturaCopertina flessibile
- Numero di pagine180
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